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1800% More Leads For Sterling Roofing

We started working with this client in early December. Although the client had traffic on the website and clicks on ads, the properties were failing to convert visitors into leads. We’ve done a complete website audit, Google Ads account audit, and started working both on the ads account and the landing pages.

client

Sterling Roofing

Date

March 2023

Category

Google Ads, Landing Pages

Through rigorous A/B split testing, we’ve managed to identify problems and significantly improve the numbers of leads generated by the landing pages (up by 1800%) in an extremely competitive field.

The challenge was to achieve this with their limited budget in a very competitive space, where CPCs start at around $15 and can go over $50 with ease. By increasing their lead amount significantly, we managed to make their Google Ads marketing profitable and sustainable, providing a steady flow of leads to the business, with them now being ready to scale.